COOPERATIVE MARKETING CAMPAIGNS
NEW PRODUCT OR COMPANY LAUNCHES
BRANDING AND POSITIONING STRATEGIES
MARKETING PLANS AND AUDITS
DIGITAL CONTENT DEVELOPMENT
The Dennett Consulting Group (DCG) team helps clients solve real world problems with an independent view and creative strategies in advertising, marketing and sales promotions.
COOPERATIVE MARKETING CAMPAIGNS – DCG is well-known as a leader in developing cooperative marketing efforts in the visitor and retirement industries. It’s current CraterLakeCountry.com digital campaign is one of most successful regional marketing efforts in Oregon. Over the years, DCG has developed and managed more than 300 different cooperative marketing campaigns, raising more than $5 million to “make the pie bigger” for all. If you want to leverage your marketing dollars, talk to DCG today!
NEW PRODUCT OR COMPANY LAUNCHES – Launching a new product or service is always a challenge. DCG has used its expertise in market research and its proven Powershift Marketing techniques to help establish a variety of new businesses – large and small.
BRANDING AND POSITIONING STRATEGIES – All great marketing begins with a solid brand and positioning strategy. From working with communities and visitor regions, to helping more than a dozen different active retirement communities become leaders, the DCG team is ready to help you.
MARKETING PLANS AND AUDITS – Perhaps you already have an established marketing program but you desire a firm, with an independent view, to review your efforts and show you proven ways your marketing plan can be stronger. DCG was one of the pioneers in coaching and regularly conducts “marketing audits” and coaching assignments for firms, associations, and nonprofits.
DIGITAL CONTENT DEVELOPMENT – Creating and maintaining an email marketing effort, Facebook updates, a strong e-newsletters, or ensuring that your website is fresh and engaging, our professional writers can assist you in developing and placing strong content on various digital platforms. DCG manages and provides content for the following websites:
A sample of clients served: