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COOPERATIVE MARKETING CAMPAIGNS
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NEW PRODUCT OR COMPANY LAUNCHES
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BRANDING AND POSITIONING STRATEGIES
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MARKETING PLANS AND AUDITS
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DIGITAL CONTENT DEVELOPMENT
The Dennett Consulting Group (DCG) team helps clients solve real world problems with an independent view and creative strategies in advertising, marketing and sales promotions.
COOPERATIVE MARKETING CAMPAIGNS – DCG is well-known as a leader in developing cooperative marketing efforts in the visitor and retirement industries. It’s current CraterLakeCountry.com digital campaign is one of most successful regional marketing efforts in Oregon. Over the years, DCG has developed and managed more than 300 different cooperative marketing campaigns, raising more than $5 million to “make the pie bigger” for all. If you want to leverage your marketing dollars, talk to DCG today!
NEW PRODUCT OR COMPANY LAUNCHES – Launching a new product or service is always a challenge. DCG has used its expertise in market research and its proven Powershift Marketing techniques to help establish a variety of new businesses – large and small.
BRANDING AND POSITIONING STRATEGIES – All great marketing begins with a solid brand and positioning strategy. From working with communities and visitor regions, to helping more than a dozen different active retirement communities become leaders, the DCG team is ready to help you.
MARKETING PLANS AND AUDITS – Perhaps you already have an established marketing program but you desire a firm, with an independent view, to review your efforts and show you proven ways your marketing plan can be stronger. DCG was one of the pioneers in coaching and regularly conducts “marketing audits” and coaching assignments for firms, associations, and nonprofits.
DIGITAL CONTENT DEVELOPMENT – Creating and maintaining an email marketing effort, Facebook updates, a strong e-newsletters, or ensuring that your website is fresh and engaging, our professional writers can assist you in developing and placing strong content on various digital platforms. DCG manages and provides content for the following websites:
A sample of clients served:
View a complete list of clients
SPEAKER/TRAINING/FACILIATION
American Business Women’s Association
Chamber of Commerce Award Dinners
City of Ashland
Credit Association of Oregon
Discover Klamath
International Assoc. of Fairs & Exhibitions
Nonprofit Association of Oregon
Oregon Bankers Association
Oregon Credit Union League
Oregon Society of Association Executives
Powershift Marketing workshops and seminars (national)
Rogue Credit Union
Rotary Youth Leadership Camp
Southern Oregon Business Conference
Southern Oregon Historical Society
Special Districts Assoc. of Oregon
The Mill Casino (North Bend)
COACHING AND MARKETING
Travel and Tourism
Delta Airlines
Gold Beach Promotions Committee
Kla-Mo-Ya Casino (Klamath Falls)
Lithia Springs Resort & Gardens (Ashland)
Princess Tours (Seattle)
Roseburg Area Chamber of Commerce
Running Y Ranch (Klamath Falls)
Southern Oregon Visitors Association
The Mill Casino (North Bend)
Travel Medford VCB
Wild Rivers Coast Association (Brookings)
Windmill Inns of America (Oregon/Arizona)
Finance/Banking
Liberty Federal Bank (Eugene)
Peoples Bank of Commerce (Medford)
PremierWest Bank (Medford)
Retirement Communities
Anna Maria Creekside (Medford)
Country Meadows (Woodburn)
Countryside Village (Grants Pass)
Crystal Terrace Retirement (Klamath Falls)
Fountain Plaza (Medford)
Horizon Village (Grants Pass)
Horton Plaza (Medford)
Mountain Meadows (Ashland)
Riverview Terrace (Roseburg)
Rogue Valley Manor (Medford)
Skylark (Ashland)
Twin Creeks (Central Point)
Veranda Park (Medford)
Whispering Winds (Bend)
Service Industry
Bear Creek Valley Sanitary Authority
Crater Lake National Park Trust
Knife River Materials (LTM Inc.)
MARKET RESEARCH
Bill and Melinda Gates Foundation
Black, Chapman, Webber and Stevens
Boise Cascade (Boise, Idaho)
Butler Auto Group (Medford)
CareOregon – Jackson Care Connect
Center for Sex Offender Management
City of Gold Beach
City of Grants Pass – Visitor Services
City of Jacksonville (Mediation Team)
City of Medford, Oregon
City of Roseburg, Oregon
City of Seaside
Jackson County – Criminal Justice Division
Klamath Tribes – Kla-Mo-Ya Casino
Knife River Materials (Southern Oregon)
Mountain Meadows Community
Peter Britt Music Festival (Medford)
Rogue Valley Transportation District
Running Y Ranch Resort
Travel Medford VCB
United Way – Roseburg, Medford and Bend